2011 was a fun year. It was so much so that I stopped blogging on this site altogether and devoted everything to Nordica.
It was well worth it though, and time away from anything usually generates a lot of clarity.
With photography, Jakob and I definitely experienced this “need for clarity” at a few points throughout the year. We had weeks when we were doing 20 various portrait sessions, plus weddings, plus editing everything else, plus trying to be relatively normal. Then hit repeat for the next week.
The busy periods were enjoyable, and without a doubt we became better photographers due to the different situations we were exposed to (dealing with people, dealing with locations, dealing with light, dealing with everything).
But being hammered on every day really left little room for letting the creative juices really flow. And that’s more or less happened with this blog as well.
This entire year was a dud for this blog, aside for maybe one post that resulted in two trips to Iceland for weddings. But after that, the wheels really fell off and I threw in the towel as far as blogging goes.
So, I bought a new domain, I talked to different designers about a layout, and I spent a lot of time thinking about what I wanted this blog to be.
After going through the glitzy, glamourous ideas behind of starting a new blog and thinking it would be that much better, I concluded that no, that wasn’t the case. A new blog layout and fancy design wouldn’t change the content that much versus this current site.
It sort of reminded me of the camera versus the photographer argument. Will the best camera on earth make you a better photographer? Will the best logo design and blog layout make your content matter? Both are unlikely.
Here we are then. Reviving a once-dead blog. And to rekindle the blogging flame, it feels fitting to link up to Nordica, and our 2011 year-end blog post.
